True Beauty Box Unboxing and Review: Veganista // Natural Beauty June 2013

I have a new monthly subscription to share with you today – True Beauty Box. It comes in three varieties and four beauty profiles for each, so there are 12 box variations every month. I’ve been eyeing this one ever since they launched a few months ago, and I didn’t subscribe simply because I was unsure if I want to dish out $30 for a few random products. I figured that there’s no sense in waiting any longer, and boxes have been consistently high value, so I caved and subscribed in time to receive the June box.

About True Beauty Box:
For $30 or $40/month you will receive a monthly box full of All Natural, Full Size, trendy and chic beauty products, plus samples and a monthly surprise! With a personally curated box you are sure to get your look every time! This is a month to month program, so donโ€™t stress about commitment. You can even change beauty profiles and box styles!
Click here to sign up.

They have three box varieties:

  • Flirt – focuses on natural makeup with occasional skin and body care items,
  • Veganista – focuses on skin care with occasional makeup
  • Indulge – a mix of both for $10 more, and 1-2 extra items in every box

When you decide on your box type there are four beauty profiles to choose from:

  • Purely Pretty – Girly boxes filled with shades of pink, pastels and neutrals
  • Eco chic – Focus on classic shades, like red lipsticks and black eyeliners
  • Organically on Trend – Bright and bold colors
  • Natural Beauty – Mostly neutrals and nudes

I chose a Veganista box variety and the Natural Beauty profile, because I was hoping for some great natural skin care products. When I finally received my box, my first impression was: ughhh… are you serious? My box had not one but TWO products for tanning! And as most of you know by now, I’m not a person that tans, or uses fake tanners. Well, that really wasn’t the company’s fault, because most people would love these products, I’m just weird like that. So, I tried to keep an open mind about my box, and review everything objectively (I should really do this more often).

True Natural All-Natural Tropical Tan Self Tanning Lotion
I have never tried an all-natural self-tanner, but then again I didn’t use all that many non-natural tanners either, so it’s not like I have a lot of products to compare it with. But I imagine if I was to actually use one at some point, I would want it to have as few chemicals as possible. This self tanner smells like coconut and vanilla beans which adds to its appeal. The ingredient list is actually fairly short, and that’s usually a good thing.
Overall: 4/5
Purchase: No

Lavera After Sun Shimmer Lotion
Even though this is technically an after sun lotion, nothing’s stopping me from using it as a daily lotion. It’s very runny and spreads easily on the skin, and a little truly goes a long way. The formula is packed with ultra-fine shimmer flecks which are pearly rather than glittery, so you won’t look like you just went to Ke$ha’s concert.
Overall: 4.5/5
Purchase: No

Lavera Beautiful Lips Lipstick in Peach Amber No.2
The lipstick came in this gorgeous pink peach color which couldn’t be more perfect! It’s sheer, but still provides enough pigment for beautiful coverage. Unfortunately, the staying power is very poor, and the color starts fading pretty quickly, so it’s probably more of a tinted lip balm than a lipstick. I liked that it’s all-natural and carmine-free, after all those of us who use lipsticks end up “eating” a lot of it during the day, so the less chemicals the better. The formula is packed with moisturizing oils and nourishing extracts such as jojoba seed oil, sweet almond oil, argan oil, cocoa butter, olive oil and more exotic ones like seabuckthorn fruit extract, mallow flower extract, cabbage rose flower extract and others…
Overall: 5/5
Purchase: Yes

The verdict: Although my first True Beauty Box was a bit of a letdown, I’m planning to stick around for at least one more month. I know that I’m taking a big risk here, because for $30 I can get a bunch of products that I know I will like, but I really wanted to try more Lavera products, and maybe slowly switch to a more natural skincare and makeup routine.

Have you heard of True Beauty Box before? What are your favorite natural products/brands?

Product Retail value
True Natural All-Natural Tropical Tan Self Tanning Lotion $22.99
Lavera After Sun Shimmer Lotion $23.00
Lavera Beautiful Lips Lipstick $22.00
Box Retail Value $67.99


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12 Comments

  1. July 2, 2013 / 8:20 am

    I agree that’s quite a bit of money for something that may not be a hit but hopefully ‘personally curated’ can mean no more tanning stuff. the lipstick is lovely even if it isn’t long-lasting. I really want to go more natural with some of my beauty products as well.

    writingwhimsy.com

    • July 2, 2013 / 11:52 am

      Hopefully there won’t be any more self tanners in July, otherwise this box is getting cut ๐Ÿ™

  2. July 3, 2013 / 2:37 am

    The Lavera lipstick seems like a great idea! Do you know where I can just purchase it by itself? And if it’s a pricey product?
    -Emily xo
    daisylocks.blogspot.com

    • July 3, 2013 / 3:17 pm

      Nope, this is all I got. Just three items, no samples and no bonus item.

    • July 5, 2013 / 9:39 am

      Whoops, ignore my question below… I should read before posting (: I didn’t receive anything else either… bummer.

  3. July 3, 2013 / 9:07 pm

    I love the lipstick! Shame about getting the sun products when you don’t use them…I don’t think I would sign up for this, with only three products. I’d rather pick out ones I’d actually use at the store. ๐Ÿ™‚

    • July 3, 2013 / 10:51 pm

      Yep, for just 5 dollars more you could get a POPSUGAR box with a lot more stuff in it. However, this is a niche subscription service, because there aren’t that many vegan/organic/all-natural beauty subscriptions out there.

  4. July 5, 2013 / 9:37 am

    I received my first Beauty Box in June, as well. Severely disappointed. Did you receive any of the free samples or the “monthy surprise” which they claim comes in every box? I didn’t. And the box looked like someone sat on it and tried to rip it open by the time I received it. I’m not a big complainer, but if my second box is similar to this one, I will be cancelling this subscription.

    • July 5, 2013 / 10:15 am

      Haha well yeah, you saw the answer ๐Ÿ™‚ I actually also expected a couple samples to be thrown in, and also the awesome “surprise” from Organik Clothing was just a store discount ๐Ÿ™ I thought it would be a bonus item or something, something small like a little bracelet.

  5. August 1, 2013 / 3:59 pm

    The “awesome surprise” was an exclusive promo code to Organik Clothing (20% off site wide) and getting the boxes finally printed :)The number of subscribers have increased so quickly that we ran out of the actual promo cards and sent ALL true beauties an email newsletter with the promo code to ensure you ALL received the 20% off! As for the slightly smashed boxes, we realize that they were not sturdy enough and have fixed that problem! I hope you ladies stick around bc things are only getting bigger and better!

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